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About Ed

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Originally from Croatia, Ed has been living in Japan since 2014. 
He is a business founder and entrepreneur with a proven track record in sales revenues in Croatia and Japan.


After graduating from the University of Zagreb in 2004, he developed a business system for improving customer satisfaction in the hotel and financial industries.

In 2008, he met his wife, a Japanese professional pianist. They moved to Japan in 2014, where he obtained his MBA at Globis University in Tokyo.

In 2015, Ed was part of a Tokyo-based Tech Startup where he helped with branding and inbound marketing strategy to launch a new mobile application for easy scheduling.


In 2016, he joined Custom Media, a full-service B2B agency offering marketing solutions that unite data with creativity,  and bridge the gap between Japan and the world. He worked with brands such as The Peninsula Tokyo, Colliers International, Morgan Cars, Boucheron, Morio Real Estate, Dow Jones, and Adolfo Dominguez.

As online branding became critical for business success, in 2018, Ed launched a service to provide his clients with business mentoring and consulting.

Ed has helped over 200 artists, models, creators, and entrepreneurs worldwide develop their businesses through digital summits, online courses, and one-on-one consulting.​

In October 2019, Ed became Director for Japan at Superstar Art Foundation, an NPO with a mission to help models and artists grow their expertise in their careers and provide support to fund their projects. Under the umbrella, Superstar Art Foundation is a "Miss Economic World" beauty pageant, a cultural Olympic game among women artists with dreams of endorsing the world economy!

In 2020, Ed launched Digital Startup Academy with Michelle Hon, The Chill Mom from Singapore. 

In January 2021, Ed became a Co-founder at CROZEN, an E-learning company based in Tokyo.

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